Ethos International has launched the first range of kitchenware under The Great British Bake Off brand. the range which is exclusive to Sainsbury’s features aluminium bakeware, food preparation items, kitchen textiles and ceramics, all using the brand styling developed by Love Productions and Minnow Creative.
Quercus is to publish a book from The Clandestine Cake Club in February 2013. Lynn Hill who started the Club as a retirement project in Leeds, will create, collate and test recipes for the book, many of which have been provided by members. There are now over 150 CCC branches all over the UK and Lynn has appeared on The One Show, Alan Titchmarsh and Woman’s Hour.
CSC Imports is to develop a range of Dear Zoo partyware in a first licensing deal for the company. CSC’s products include partyware for weddings, the Jubilee, new baby and Easter but this is their first foray into brand licensing. The range will be launched at the Autumn Fair at the NEC in August.
The Scout Association has confirmed that it has extended its relationship with Metrostar to include Brand Licensing. Metrostar has been working with the Scouts in Book Publishing for two years during which time it has sold rights to children’s non-fiction and a cookery title. It is now developing a style guide geaturing the Scouts Heritage Assets.
Binary Box has been awarded the rights to produce a range of Dear Zoo artwork to decorate children’s bedrooms. The company plans to launch the range at the Autumn Fair.
Meld Group has acquired the rights to produce an exclusive lift-the-flap Dear Zoo jigsaw for Marks & Spencer. It will be the first time that the retailer has listed a Dear Zoo product which will be in-store in Autumn 2012.
Paul Dennicci has acquired the rights to produce Dear Zoo baby and toddler clothing. The range, which includes underwear, outerwear, nightwear and accessories, will appear in TU Clothing at Sainsbury’s in Winter 2012. Toy Lowe will develop puppet socks and Brand Group will develop footwear, to accompany the range.
Quadrille beat strong competition to win the rights to produce stationery for The Great British Bake Off. Their range will be launched into retail to coincide with the transmission of the third series in Summer 2012.
Somerbond has acquired the rights to produce T Shirts, underwear and nightwear for the Viz comic. Their first work from the two year deal is loungewear for Next, which will be launched in Spring 2012.
Portico has acquired the rights to produce calendars and diaries for The Great British Bake Off. The range which includes recipe photography from The Great British Book of Baking (Penguin) launches in Autumn 2012.